The Ordean Foundation started in 1933 and since that time, they strive to ensure the compassionate, efficient and non-discriminatory distribution of charitable services to families and individuals in need who reside in the Greater Duluth area. When building a new brand identity for Ordean, we wanted to propel the ideas behind their mission to the forefront of the visual identity.
The newly created logo represents a combination of collaborative solutions, strategic focus, and the overall shape of the letter ‘O’. Implemented across print and digital mediums (including their first website!), the new brand identity has brought uniformity to the Ordean Foundation.
See more examples of business’ we’ve created brand identities for on our work page.